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How to find different meanings behind metaphors used in speech writing?

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I'm looking for ways to discover what others might think when they hear or see a metaphor used in a speech. I tend to think a certain way. I have certain prejudices. I think we all do. If I use a metaphor, I'm pretty certain that it will invoke the response I intended to that segment of the audience of like-minded individuals.

What about other people? People who are not like-minded? How will they interpret the meaning behind the metaphor? I want to learn and understand how other people, "non like-minded people" might interpret that same metaphor.

Are there some sort of exercises I can do? Is there a standard set of questions out there I can use to figure out the different interpretations other people might have towards the same metaphor?

For example:

I'm a 60 year old male. If I say "I am a roll of toilet paper on the inside third." I know what 60+ year old people think about that metaphor. I'd like to understand what 20 somethings, or 30 somethings, or 40, and 50 somethings might think.

Update

I ordered a book two days ago called "Lead With A Story" by Paul Smith and it came in the mail today. Chapter 24 is titled Metaphors and analogies. How ironical is that. Smith tells about using what is called the Zaltman Metaphor Elicitation Technique (ZMET).

Zaltman Metaphor Elicitation Technique

I also found some very interesting resources:

http://sixminutes.dlugan.com/metaphor-speech-examples/
https://www.lancaster.ac.uk/staff/eiaes/Pragglejaz_Group_2007.pdf
http://www.mt-archive.info/CLRU-1959-Wordley-1.pdf

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Hi Gunny and it's nice to meet you.

Standard exercises--I'd suggest a couple.

  1. Join a writing group that shares excerpts. Share your excerpts. You can ask for feedback specifically on your metaphors, if you like, asking what the group thought.

  2. Find a list (or other resource) of metaphors such as those linked to here. Read a metaphor, decide what you think it means, and then read the explanation of each metaphor.

But, as Cyn mentions in comments, every word you write can be interpreted by the person reading it.

Your writing exists first in your thoughts, then on paper, then in the reader's thoughts. What you put on the paper will not perfectly represent your thoughts, and what a reader thinks upon reading your piece will likewise be different again.

Also, over time, if you put your mind to it and listen to (or read) a range of language, your verbal range will expand and you'll start to pick up on how your words might come across. So I guess the third exercise is to write a lot, and pay attention to language and writing wherever you go, asking yourself how people are using words.

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I wrote this before the poster indicated that this was a speech. My advice still applies, it just needs to be on a shorter timeline. Write what you want, show it to people you trust, revise, then show (or read) it to a more diverse group of listeners, especially those similar to your expected audience.


I'd say your question applies to every word you commit to paper. Nothing's special about metaphors. Like what do people from different walks of life think about the fact that a story has unmarried people living together romantically? What do they think about setting the story in Baja California, Mexico vs the south of France? What about slang words in the dialogue? Or accents. Or a million other things.

I don't think there's any answer aside from "ask them." This is true for any metaphor but also for other things.

Your best bet is to write what you want, how you want it, then show it to trusted people as you go. See what lands wrong. Then, when it's done, get beta readers and make sure you get a variety of ages, if age is your main concern.

Metaphors are easy to change, if you find that one is confusing your readers. Unlike changing a setting or character setup. And if the particular metaphor happens to be important to the plot or theme, then you'll explain it throughly in the text.

See what your pre-publication readers have to say. If they flag things, send those out to other people for comment. If you don't have friends that aren't your age, ask them to ask their kids and grandkids.

But don't worry about people not getting certain things, as long as they aren't central to your story. Young people tend to assume anything that an older person says that they don't understand is just due to old age and they politely let it pass (then make fun of it on social media, but that's besides the point).

A few odd sayings won't turn off readers. They'll care more about your story and how you tell it.

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