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Source: https://writers.stackexchange.com/q/20908
License name: CC BY-SA 3.0
License URL: https://creativecommons.org/licenses/by-sa/3.0/

[I have a fairly large collection of titles on Amazon](http://www.amazon.com/s/ref=nb_sb_noss_2?url=search-alias%3Daps&field-keywords=%22CJS+Hayward%22), and I'm wondering whether I should by my own efforts replace them with covers I've made myself by services like canva.com. I have an MFA friend who teaches photography and would probably give me a lot of nice basic images if I asked nicely, but I'm less concerned with the difference between his photography and stock photographs made freely available, than with the drawbacks and benefits of migrating from a cookie-cutter system that is foolproof and consistent, to the time of building individual covers from the array of options available.

 ![](https://i.stack.imgur.com/rudaD.jpg)

The pictures I have are consistent and recognizable from one another, and I thought from my foggy marketing perspective that this would constitute recognizable branding to people who had recognized a title and liked one. In other words, my thought was that the design was uninspired but would serve some branding purposes well.

I'd be interested in the relative merits of:

- Retaining the existing approach to branding,
- Either incrementally, or for a subset, or on a triage basis, start migrating titles to one of the many free ones out there (I'm wondering how to select one), or
- Make it a priority to make covers that represent better branding for all titles.

What should I be considering in weighing these options? Should I be paying attention to options / approaches I have not listed above?

Thanks,

Original score: 4