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Source: https://writers.stackexchange.com/a/21346
License name: CC BY-SA 3.0
License URL: https://creativecommons.org/licenses/by-sa/3.0/

William Edward Hickson put it perfectly; If at first you don't succeed, try, try again. If you truly think your beta readers have put forth the effort to really give you their true opinion on your work and you have edited it a few times, read it through a couple more to make sure it flows well, try many, many places before you just throw it away.

You stated that you want to use your time effectively and wisely, and sometimes, waiting for the right publisher is the right thing to do. Sometimes, especially if it is a longer work that took much more time to write and edit, it is worth those few more days spent looking for someone else to publish it.

If the publisher is willing to give you criticism and a little bit of insight on as to why they turned it away, listen carefully. Learn from your mistakes and your writing will improve drastically. Listen to what people have to say, because it is they that are on the receiving end of your work. If they are unwilling to tell you a reason, do not give up hope. Try, try again.

Original score: 2