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Q&A Is a QR card linked to the PDF of a book a good idea?

PDFs use a fixed layout that doesn't scale with the device or window size, so they're not as friendly for smaller screens. Some people do read PDFs on some phones, though -- some screens are prett...

posted 8y ago by Monica Cellio‭  ·  last activity 4y ago by System‭

Answer
#3: Attribution notice added by user avatar System‭ · 2019-12-08T05:11:16Z (over 4 years ago)
Source: https://writers.stackexchange.com/a/21635
License name: CC BY-SA 3.0
License URL: https://creativecommons.org/licenses/by-sa/3.0/
#2: Initial revision by (deleted user) · 2019-12-08T05:11:16Z (over 4 years ago)
PDFs use a fixed layout that doesn't scale with the device or window size, so they're not as friendly for smaller screens. Some people _do_ read PDFs on some phones, though -- some screens are pretty big and some people have good eyes and can read the small page. Also, some of your readers might be using tablets rather than phones.

However, I wouldn't make the QR code link to a PDF _or_ an ebook. I'd make it link to a _landing page_ -- a web page where you can include links to whatever download formats you like and say a little about your book. (These cards sound like marketing materials, so bridge that gap between "somebody handed me this QR code" and "I want to read this book".) If your needs change (e.g. new formats) you can just update that page. Someday it might even contain links to the sequel.

For one example of landing pages, look at the per-book pages in the [Baen Free Library](http://www.baen.com/catalog/category/view/s/free-library/id/2012).

#1: Imported from external source by user avatar System‭ · 2016-04-06T21:26:46Z (about 8 years ago)
Original score: 2