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Q&A An alternative to saying 'users' when describing features

I'm creating some copy describing new web-app features for a number of different audiences (users, managers of sections of the site, owners of sub-sites which use our platform etc.). I'm finding m...

3 answers  ·  posted 13y ago by robomc‭  ·  last activity 4y ago by System‭

#3: Attribution notice added by user avatar System‭ · 2019-12-08T01:30:57Z (over 4 years ago)
Source: https://writers.stackexchange.com/q/2474
License name: CC BY-SA 3.0
License URL: https://creativecommons.org/licenses/by-sa/3.0/
#2: Initial revision by user avatar robomc‭ · 2019-12-08T01:30:57Z (over 4 years ago)
I'm creating some copy describing new web-app features for a number of different audiences (users, managers of sections of the site, owners of sub-sites which use our platform etc.).

I'm finding myself using 'users' constantly:

> "Users will now be able to..."
> 
> "...opens up the creation of $feature to users..."
> 
> "...excited to see the creative ways our users will..."

I'm getting sick of the word. It feels ugly to me, and a bit jargony, and sort of unfriendly.

Any good alternatives?

In some cases I can replace 'users' with 'you'. But for two of these pieces, I'm addressing audiences who wont be using the features themselves, so the second person wont be appropriate.

#1: Imported from external source by user avatar System‭ · 2011-04-12T21:58:24Z (about 13 years ago)
Original score: 11