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Q&A Brands to use, brands not to use

+1 to Neil, my thought was the same: When a replacement name risks breaking the reader's suspension of disbelief (SoD), you need to either circumvent the mention or use the real name. In the GGX c...

posted 6y ago by Amadeus‭  ·  last activity 5y ago by System‭

Answer
#4: Attribution notice removed by user avatar System‭ · 2019-12-19T22:13:26Z (about 5 years ago)
Source: https://writers.stackexchange.com/a/36755
License name: CC BY-SA 3.0
License URL: https://creativecommons.org/licenses/by-sa/3.0/
#3: Attribution notice added by user avatar System‭ · 2019-12-08T09:02:48Z (about 5 years ago)
Source: https://writers.stackexchange.com/a/36755
License name: CC BY-SA 3.0
License URL: https://creativecommons.org/licenses/by-sa/3.0/
#2: Initial revision by (deleted user) · 2019-12-08T09:02:48Z (about 5 years ago)
+1 to Neil, my thought was the same: When a replacement name risks breaking the reader's suspension of disbelief (SoD), you need to either circumvent the mention or use the real name.

In the GGX case of "famous designer" (or famous lawyer, engineer, programmer, billionaire, CEO, sports star, actress, politician...), we always have more to choose from than names we can remember, so it will not risk breaking SoD to make one up. Every year we can plausibly see a new crop of all of those professions.

Another option is to invent anyway: For "Google" give yourself an expert computer scientist or super hacker.

> "Wait, what are you searching with? That doesn't look normal."
> 
> "Oh. BFG. Little trick we've got, bypasses the filters on ... Here we go, found it."
> 
> "That fast? I searched all day!"
> 
> "Yeah dude. Get you some BFG."

#1: Imported from external source by user avatar System‭ · 2018-06-06T15:57:22Z (over 6 years ago)
Original score: 5