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Q&A How do some self-published books on Amazon get lots of sales without any marketing whatsoever?

Are they truly not marketed? They in fact are often marketed, though not in the conventional way! There are lots of sites out there that are used to advertise e-books on various e-book marketers, ...

posted 6y ago by Trish‭  ·  last activity 5y ago by System‭

Answer
#3: Attribution notice added by user avatar System‭ · 2019-12-08T10:45:37Z (almost 5 years ago)
Source: https://writers.stackexchange.com/a/41792
License name: CC BY-SA 3.0
License URL: https://creativecommons.org/licenses/by-sa/3.0/
#2: Initial revision by user avatar Trish‭ · 2019-12-08T10:45:37Z (almost 5 years ago)
Are they truly not marketed? They in fact are often marketed, though not in the conventional way!

There are lots of sites out there that are used to advertise e-books on various e-book marketers, often by placing free chapters or short stories there. If a person likes the style, these reading samples often contain a link to the full book on Amazon in the back. Others publish short teaser novels with samples of how it goes on, which again, contain a link to the next full book on Amazon, though that you got to pay for. [Prolific Works](https://www.prolificworks.com/) is such a site, distributing loads off samples and enrolling the people into mailing lists to advertise the books for very little marketing effort.

Then there is the Amazon engine - if you read one book's synopsis, it seeks through its tag-and-content-cloud, offering you _similar_ books as _people who looked at this also looked at_. These suggestions can drive a lot of sales, as they are easy to just add to the shopping cart. If your book is similar to a lot of other well-selling books, then your work is shown often, driving sales.

#1: Imported from external source by user avatar System‭ · 2019-01-31T12:15:02Z (almost 6 years ago)
Original score: 3