How to "market" my podcast?
I'm not expecting $$ for any of my podcasts -- I think The Audacity to Podcast guy had a great explanation when he said the reason to Podcast is PROFIT: Publicity, Relationships, Opportunities, Fun, Income, Tangibles.
But to get those, I need an audience, especially for Alphabetical April, my writing-tips focused one. (Details on my progress in comments.)
I know everyone asks for reviews on iTunes (and attempts to appease the gods of New&Noteworthy) but are there resources like the NYTimes Review of Books or Kirkus where I should send "advance copies" (completed episodes, pre-launch) to get the word out? I don't want to overwhelm places that aren't looking for them.
Thanks!
TLDR version: Are there places to submit podcasts for advance "reviews" or other marketing?
1 answer
The web is crowded and you will have to shout very loud to be heard. I find people to enjoy my work and spray the word IRL. When I meet people, I immediately tell them to go watch my stuff (or I give them a CD to listen in the car!). You have a connection with them and they want to know more about you. Then, and only then, will they build a market and an audience for you. Connection and communication starts in the real world. Don't miss any IRL opportunity to share your podcasts. Go door to door if you have to.
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