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I'd say, for a short book, pitch it as a young children's book. Imaginative and silly are great for that. Get rid of your trademark issue with Fruit Loops, come up with some other name that doesn't...
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#4: Attribution notice removed
Source: https://writers.stackexchange.com/a/44847 License name: CC BY-SA 3.0 License URL: https://creativecommons.org/licenses/by-sa/3.0/
#3: Attribution notice added
Source: https://writers.stackexchange.com/a/44847 License name: CC BY-SA 3.0 License URL: https://creativecommons.org/licenses/by-sa/3.0/
#2: Initial revision
I'd say, for a short book, pitch it as a young children's book. Imaginative and silly are great for that. Get rid of your trademark issue with Fruit Loops, come up with some other name that doesn't infringe. e.g "Flavor Rings" or "RingaDings" or something (and Google whatever you come up with to ensure it isn't trademarked also). Edit your story to exclude anything inappropriate to young children, and you might even pitch it as a story that could benefit from illustrations. (Don't worry, illustrations are almost always done by artists the publishers hire). The plots of such stories are usually simple hero stories with minor setbacks and fairly easily defeated villains.