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Q&A What is a reasonable amount of time to spend writing a product overview?

I have plenty of writing experience as an academic and as a technician but am new to technical writing per se. A retailer of engineering equipment wants me to write unique, user-friendly content fo...

2 answers  ·  posted 11y ago by Martin F‭  ·  last activity 5y ago by System‭

#3: Attribution notice added by user avatar System‭ · 2019-12-08T03:18:33Z (about 5 years ago)
Source: https://writers.stackexchange.com/q/10002
License name: CC BY-SA 3.0
License URL: https://creativecommons.org/licenses/by-sa/3.0/
#2: Initial revision by user avatar Martin F‭ · 2019-12-08T03:18:33Z (about 5 years ago)
I have plenty of writing experience as an academic and as a technician but am new to technical writing _per se_. A retailer of engineering equipment wants me to write unique, user-friendly content for their web site because I'm a subject matter expert.

They said that it should take only 60 to 90 minutes to rewrite a manufacturer's technical description/specification, converting it into their own-style 250 to 300 word product overview. Is that reasonable? My test project took considerably (3X) longer to complete, perhaps because it was a more difficult-to-understand than usual piece of equipment. Am I far too slow or will I become quicker with practice?

#1: Imported from external source by user avatar System‭ · 2014-01-11T21:44:24Z (almost 11 years ago)
Original score: 5